Philadelphia Inquirer | 05/29/2006 | Greenpeace's fill-in-the-blank public relations meltdown
Before President Bush touched down in Pennsylvania Wednesday to promote his nuclear energy policy, the environmental group Greenpeace was mobilizing.No, that's not the best part.
"This volatile and dangerous source of energy" is no answer to the country's energy needs, shouted a Greenpeace fact sheet decrying the "threat" posed by the Limerick reactors Bush visited.
But a factoid or two later, the Greenpeace authors were stumped while searching for the ideal menacing metaphor.
We present it here exactly as it was written, capital letters and all: "In the twenty years since the Chernobyl tragedy, the world's worst nuclear accident, there have been nearly [FILL IN ALARMIST AND ARMAGEDDONIST FACTOID HERE]."
The aghast Greenpeace spokesman who issued the memo, Steve Smith, said a colleague was making a joke by inserting the language in a draft that was then mistakenly released.The best part is (at least as quoted) the Greenpeace spokesman not seeing the humour in the situation.
"Given the seriousness of the issue at hand, I don't even think it's funny," Smith said.